Motivation and Pro-Environmental Behaviour - Managing Change

Course Details

Course Content

The aim of this course is to provide students with skills to understand, analyse and conduct change processes aimed at enhancing environmentally friendly behaviour. This is done by introducing students to a set of theoretical approaches to study motivation, behaviour, and behavioural change, and to enable students to apply these in their own work. The course builds on theories about motivation and behaviour, theories of change, real life cases and practical tools to initiate and sustain behavioural change among individuals, groups, and organisations. Beyond a focus on ‘regular people’, students may also consider how relatively powerful actors such as political leaders or industry executives may be motivated toward pro-environmental behaviour and policy change.

Actual interventions will be showcased throughout, such as political and grassroots campaigns, public sector interventions, community initiatives, and more.

Recommended Academic Qualifications

The course is designed to give students from diverse disciplinary backgrounds an introduction to theories of motivation, behaviour and change management. No prior knowledge of motivation and behavioral theories is required.

Academic qualifications equivalent to a BSc degree is recommended.